Color Coded

Work

by Bevil Conway · 2027

A forthcoming book by neuroscientist and artist Bevil Conway exploring how the brain processes color and how color acquires meaning in perception, art, and culture. It is scheduled for publication by W. W. Norton in 2027.

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1 episode featuring Color Coded

Unexplainable
The brain decides whether tennis balls look yellow or green
The tennis-ball dispute reveals how perception, language, culture, and experience shape what people treat as shared visual reality.
Oct 5, 2026 · 30 min

1 episode featuring Color Coded

The brain decides whether tennis balls look yellow or green