
Jul 7, 2026 · 25 min
The Onion acquires Infowars to transform conspiracy site into parody
The Onion’s Latest Joke: Taking Over Infowars
This acquisition represents a unique intersection of media accountability, satire, and restorative justice for the families of Sandy Hook victims.
- 1The Onion successfully bid on Infowars during a bankruptcy auction stemming from Alex Jones's Sandy Hook defamation lawsuits.
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Ben Collins and Tim Heidecker outline their vision for transforming Infowars and using comedy to navigate political chaos.
The brief
The satirical publication The Onion has purchased Alex Jones's conspiracy website, Infowars, at a bankruptcy auction following the massive defamation lawsuits brought by the families of the Sandy Hook Elementary School shooting victims.
The Onion's CEO, Ben Collins, and creative director, Tim Heidecker, plan to turn the notorious conspiracy site into a parody of itself, using humor to dismantle its legacy while sharing proceeds with the victims' families.
This unconventional acquisition highlights the evolving role of comedy and satire in navigating a chaotic, post-truth political landscape, where mockers face accusations of ideological bias while trying to survive the madness.
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Ben Collins
Tim Heidecker
Alex Jones
Sandy Hook Elementary School shooting
The Onion