
Oct 2, 2026 · 7 min
Nike stumbles as supply fears reshape the market
Nike Slumps, Seagate Falls, Freeport-McMoRan Rises
The episode connects company-specific setbacks at Nike and hard-drive makers with broader questions about scarce commodities and fast-growing cities.
- 1Nike’s weak earnings, guidance, China sales, and restructuring plans deepen concerns about its recovery.
- 2Toshiba’s planned hard-drive expansion threatens the scarcity premium supporting Seagate and Western Digital.
- 3Freeport-McMoRan’s on-track copper output matters as constrained supply keeps the metal strategically important.
Don't miss
Freeport-McMoRan’s rise after reaffirming copper production and sales stands out against the supply concerns weighing on other companies.
The brief
Nike’s sharp decline reflects weak earnings, disappointing guidance, restructuring plans, and persistent problems in China, sportswear, and the Jordan brand.
Alexis Christoforous and Tatiana Daria examine how leadership turnover complicates Nike’s recovery, even as initial demand for Caitlin Clark’s shoe offers a bright spot.
Seagate and Western Digital fall after Toshiba plans to expand hard-drive capacity, raising the risk that added supply erodes a scarcity premium.
Freeport-McMoRan rises after keeping copper production and sales on track, a notable update while global supply remains constrained and a major mine restart approaches.
The episode then shifts to smart cities, asking how AI and long-term planning can help rapidly growing places such as Dubai manage urban change.
What was said on this episode
10 statements · 5 positive · 5 negative
Nike sales are declining in China.
“Sales are declining in China.”
Listen at 1:07
Nike shows no signs of a sustainable turnaround.
“we're not seeing signs of a sustainable turnaround”
Listen at 1:27
Nike's Caitlin Clark shoe sold out quickly.
“that shoe for Caitlin Clark with Nike selling out really quickly.”
Listen at 2:00
Toshiba expansion threatens Seagate and Western Digital's scarcity premium.
“that sort of threatens the scarcity premium which these companies get for storage and memory chips.”
Listen at 2:39
The copper market is currently supply constrained.
“the copper market is really supply constrained”
Listen at 3:41
Copper supply is at a 15-year low.
“supply that is at 15-year lows.”
Listen at 3:44
Grasberg is returning at 60% operational capacity.
“That is coming back now at 60% operational capacity.”
Listen at 4:02
Dubai learned substantially from its sudden population increase.
“I think Dubai has learned a lot from a sudden increase in population”
Listen at 5:23
Dubai responded very effectively to its population increase.
“I think they reacted very well to it.”
Listen at 5:29
Dubai has a long-term urban planning vision.
“They have a long-term urban planning vision”
Listen at 5:31
Statements are attributed to the speaker as said on the episode and reflect their view at the time, not PodLume's. They are not advice.
Books & mentions
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Alexis Christoforous
Freeport-McMoRan
Bloomberg Audio Studios